Back to Job Search

Insight Manager (Personal Care)

  • Location: Bangkok
  • Salary: Negotiable per month
  • Job Type:Permanent

Posted 5 months ago

  • Sector: Commercial
  • Function: Marketing
  • Contact: Munlika Mavichak
  • Expiry Date: 13 October 2023
  • Job Ref: JN -092023-481333

Our client is seeking an experienced and highly skilled in marketing management for a global beauty and personal care retail company. They are actively looking for Insight Manager for Thai market and regional market to support the business.

Key Accountabilities / Responsibilities

  • Conduct qualitative and quantitative research to gain insights into customer behaviors, preferences, and needs.
  • Develop and manage brand tracking studies to monitor brand health and perception.
  • Utilize social listening tools to monitor online conversations, identify trends, and assess brand sentiment.
  • Analyze market trends and competitor activities to identify opportunities and threats.
  • Collaborate with product and marketing teams to align strategies with market intelligence findings.
  • Design and implement customer surveys, focus groups, and interviews to gather valuable data.
  • Manage and maintain databases of market and customer information.
  • Manage budget planning and select the tools to match with the research.
  • Present findings and actionable recommendations to senior leadership and key stakeholders.
  • Stay up-to-date with industry trends, emerging technologies, and measurement tools.

Desired Skills & Experience

· At least 6 years of experience in market research in beauty and personal care industries.

· Experienced in market research agencies is a plus.

· Preferably have worked in either local and regional roles

· Working knowledge of key measurement tools: Nielsen Retail data, Beaute Research data, Household Panel data, Millward Brown Tracking data, Euromonitor data etc.

· Strong numerical and analytics skills with the ability to slice and dice data in different dimensions and connect the dots between data points/sets

· Familiarity with Tableau or Power BI or similar tools a plus

  • Excellent communication skill in both written and verbal English and Thai
  • THAI NATIONALITY ONLY

If you are interested in exploring this role further, please send your resume to Munlika Jaiwattanasawat at mjaiwattanasawat@argyllscott.co.th or call directly on +66 02 107 2596 for a confidential discussion.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.